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Ad Operations Specialist

Further Insights is seeking an Ad Operations Specialist to work with our team to develop and implement digital advertising campaigns for our clients. You will assist Account Managers in developing, implementing, managing, and optimizing campaigns on various platforms, including but not limited to Google, Facebook, and LinkedIn.  

The Ad Ops Specialist develops, launches, troubleshoots, and measures digital ad campaigns. This person sets up, executes, and manages multiple campaigns on a day-to-day basis to ensure consistent ad delivery and performance. Additionally, this position tracks key metrics, analyzes data and actively implements optimization strategies to increase ad effectiveness.

Role and Responsibilities:

• Manage and optimize ad campaigns on various platforms including but not limited to Google Ads, Facebook Ads, LinkedIn Ads

• Act as the main point of contact for technical issues related to ad functions

• Work with account managers and clients to ensure optimal campaign performance

• Implement, track, ensure QA, measure, analyze, and report the performance of multiple advertising campaigns

• Create detailed performance reports

• Propose optimization strategies, leveraging key metrics and KPI's

Job Requirements:

• 2+ years of experience managing digital ad campaigns

• Proficiency with Google (Analytics, Ads, Tag Manager, Search Console, Data Studio)

• Proficiency with Facebook Business Manager including Facebook Ads and Facebook Pixel

• A high level of attention to detail.

• Desire to learn more and drive innovation for the company

• Ability to work virtually

• An entrepreneurial spirit with the desire to grow both professionally and personally.